STANFORD UNIVERSITY, B.A. in English Literature, 2005
SAN FRANCISCO STATE UNIVERSITY, M.A. in Cinema Studies, 2014
QUANTIFIND, Menlo Park, CA, 04/2015 - present
Manager, Influencer Relations and Editorial, November 2015 – present
Responsibilities: I manage Quantifind's relationship with analysts and other industry influencers; write or edit Quantifind's editorial and insights marketing content; and produce technical writing and advertising copy.
Notable Projects & Accomplishments: I've worked collaboratively to plan and successfully execute multi-channel campaigns, webinars and live events; helped Quantifind achieve praise in a March 2016 report from Forrester Research; and wrote or co-wrote (under executive byline) articles in CMSWire, Marketing Land, and other trade publications.
Marketing Content Manager, April 2015 – November 2015
Responsibilities: I managed Quantifind's editorial content across multiple dimensions, including writing thought leadership articles for external publication, writing or editing blog posts and press releases, and overseeing SEO, social media, and web analytics efforts.
Notable Projects & Accomplishments: I improved website and social engagement in all key metrics; wrote (under executive byline) articles in VentureBeat, CMSWire, The Huffington Post, and other publications; partnered to successfully design and deploy lead-gen strategies into content marketing; and managed the creation of an official company lexicon and other key branding assets.
GOOGLE (via Adecco), Mountain View, CA, January 2015 – April 2015
Technical Writer (contract)
Responsibilities: I managed content across Google Maps Business View websites, including localization; and created documentation, user guides, flowcharts, and other user education content to drive photographer and agency participation.
Notable Projects & Accomplishments: I co-devised a redesign of the Google Maps Business View websites, and met the needs of international stakeholders by keeping existing Google Maps Business View sites up to date during the redesign process.
INFORMATIONWEEK, San Francisco, CA, August 2012 - January 2015
Responsibilities: I produced daily content, including IT news articles, editorials, tech product guides, white papers, social media posts, and videos; contributed to InformationWeek Radio; served as the site's West Coast photographer and videographer; and recruited and managed external columnists.
Notable Projects & Accomplishments: Over a two-year period, my articles led the site in key traffic and reader engagement metrics, including unique visitors, bounce rate, user registrations, and user comments. At various points, I was the lead reporter on the mobile device management, Microsoft, Dell, PC/tablet, and Cisco reporting beats, and I interviewed leading industry figures including Dell founder and CEO Michael Dell and then-Cisco CEO John Chambers. I appeared on Marketplace as an expert commentator to discuss Cisco and the Internet of Things, and my reporting has been cited by The Guardian, The Huffington Post, Computerworld, The Christian Science Monitor, the Progressive Policy Institute, the Federal Communications Commission, The New Media Consortium, Michigan Law Review, Stanford Law Review, and various academic papers and IT blogs.
KAPLAN TEST PREP, San Francisco, CA, June 2006 – June 2014
Faculty Manager/ Senior Faculty
Responsibilities: I taught SAT, ACT, GRE, and GMAT classes; served as a featured speaker at Kaplan community engagement events, and at various education industry functions; created course curriculum and instructor training content; resolved local customer service issues; and hired, trained, and managed Bay Area instructors from 2008 to 2011.
Notable Projects & Accomplishments: I was named Bay Area Instructor of the Year in 2008 and 2011; was one of the top-rated instructors in the nation (as measured by both student satisfaction surveys and internal evaluations); and was one of the top-rated marketing presenters in California (as measured by attendee surveys and sales conversions). I contributed to improved customer satisfaction rates, and built relationships between Kaplan and local schools, libraries, and businesses.
ODESK ENTERPRISE, San Francisco, CA, September 2011 – June 2012
Managing Editor, eBay contract: I remotely managed a team of writers tasked with producing hundreds of 2,000 – 5,000-word Buyers’ Guides.
Copywriter, Google Offers contact I created advertising copy for various campaigns.
Answer Writer, Ask.com contract I wrote hundreds of query responses.
JIM PREMINGER AGENCY, Los Angeles, CA, September 2005 – August 2007
I positioned clients for TV writing and directing jobs by identifying open assignments and maintaining relationships with studio contacts. I also provided coverage of potential new clients’ material, proofread and critiqued clients’ new scripts, and coordinated client submissions.
Stanford Magazine, Stanford, CA, September 2004 - June 2005
Miramax Films, West Hollywood, CA, June 2003 - September 2003
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