At InformationWeek, a leading IT new site, I wrote daily news articles and editorials, and provided frequent photography coverage. I focused for my first four months on mobile device management, then became the publication's lead Microsoft reporter and a primary commentator on Dell, Intel, tablets, and Cisco's Internet of Everything strategy. Click here to access my complete article archive. See below for featured samples:
The Good and Bad of Tablets at Work (InformationWeek Print Edition Cover Story); Cisco Outlook Survey (InformationWeek Reports); Microsoft Surface Pro 3 Review (Product Review); Surface 2: Hands-On Review (Product Review); Michael Dell: Our Transformation Is Complete (2012 interview with CEO/founder Michael Dell); Cisco IoE: When Will Its Time Come? (2014 interview with CEO John Chambers)
Marketing Technology COMMENTARY
At Quantifind, a venture-backed data analytics start-up that provides marketing insights to Fortune 500 brands, I am the company's primary author of thought leadership content, as well as editor of the company's blog. See below for featured samples:
When Data Surprises You, Have the Courage to Act in VentureBeat (written under executive byline); Marketers Need to Chill Out About Ad Blockers in The Huffington Post; Marketers Should Be Data Savvy, Not Data Scientists in CMS Wire (written under executive byline); Searching for a Marketing Analytics Solution? Check Your Google History in CMS Wire (written under executive byline)
Blog Articles: How Data-Driven Marketing is Like Predicting the Oscars; Marketers: Use Data to Persuade the Boss; Star Wars Box Office: The Problem with Predictions; Data Dollars and the CMO-CFO Divide; Apple, Taylor Swift, and Marketing in the Post-Authoritative Economy
At Stanford Magazine, I published articles on a variety of topics relevant to the Stanford community. I also wrote an article about standout Stanford point guard Chris Hernandez for the now-defunct Clovis Independent. See below for featured Stanford Magazine samples:
Still Playing (Feature profile of Centerscore, an early players in mobile gaming); Coaching for Life (Profile of former Stanford baseball player Brendan Sullivan); Making the Most of Google (Profile of Stanford alum Nancy Blachman, an engineer and creator of GoogleGuide.com); Despite Depleted Roster, Men Hang Tough (Summary of 2004-05 men's basketball season); Ever Heard of Laptop Rap? (Profile of Stanford alum MC Lars); Bard in 50 States (Profile of Stanford alum Larry Bridges and his film Why Shakesepare?); Marketing History (Profile of Jeff Morgan, founder and executive director of the Global Heritage Fund)
In addition to the tech buyer guides I wrote for InformationWeek (see above), I wrote and edited buyer guides as part of an eBay contract. The guide I wrote about vehicle theft won our oDesk team the contract. To read it, click here.
In addition to the marketing thought leadership articles noted above, I've produced a wide range of copywriting content for Quantifind, from social media posts, email messages, and web copy to case studies, product one-sheets, and video scripts. Click here for samples.
I also partnered with Sarah Kimmel on a contract to produce copy for the launch of Google Offers in Oklahoma City. Click here for samples.